CONSULTING | STRATEGY | DESIGN
CONSULTING | STRATEGY | DESIGN
Exmatters, a B2B brand and strategy consulting firm, where diversity of thoughts is celebrated. From insights and strategy to design and brand experiences, we operate throughout the value chain for chalking out action plans, deriving best-suited solutions, and offering tailored implementation support for an enterprise.
We understand the challenges B2B businesses face. Digital empowerment has transformed customer behaviour, making traditional marketing methods obsolete. Customers are more informed, more demanding, and move faster than ever before.
From insights and strategy to design and brand experiences, we partner with our clients to engage their customers, influence prospects, align employees and inspire investors.
Craft simple yet compelling content and messages in multiple formats, that not just inform but also inspire and influence your stakeholders including your customers and employees.
Aligning the brand strategy with the business objectives, helping to capture more sales by making sure functions communicate and collaborate with each other effectively.
Determining every possible touchpoints within the customer journey and creating an omnichannel brand and customer experience.
Exmatters recommended and designed a targeted campaign for decision-makers and influencers to effectively communicate the core values of the company through effective storytelling.
After mapping the corporate brand on our exclusive customer value model, we realized the core drivers of the business and re-strategized and redefined the key customer touchpoints.
With the 3-step approach of our IEA model, Exmatters was able to transform the culture and values into a persona, employees could engage with as part of a carefully crafted campaign.